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UX Recommendations for Mexico

About this guide

This page will present some resources to help you to provide a better user experience for your customers in Mexico. The content is divided into three main sections, covering mandatory fields translations, field validation and checkout live suggestions.

If you are looking for an integration guide with mandatory parameters and examples, you can find it here:

Mandatory fields

Below you will find all the mandatory fields, as well the translations for both Field and Placeholder texts.

Personal information

FieldTranslationPlaceholder
E-mailCorreo electrónico
Full nameNombre y Apellido
Phone numberTeléfonoFijo o Celular

Billing address information

These fields are needed for credit and debit card transactions only.

FieldTranslationPlaceholder
Zip CodeCódigo postal
CountryPaísSeleccione tu País
StateEstado (Selecciona tu Estado)
CityCiudad (Escribe tu ciudad)
AddressDirección (Escribe tu dirección)
Street NumberNúmero

Credit and debit card fields

In the table below you can find the suggesed translations based in local e-commerce best practices.

FieldTranslationPlaceholder
Cardholder nameNombre del titularComo en la tarjeta
Card numberNúmero de la tarjeta
Expiration dateFecha de expiraciónMM/AAAA
CVVCódigo de seguridad (CVV)

Validation

Below you will find how to validate each mandatory field, preventing user errors and guaranteeing a correct payment processing in Mexico.

Personal information

Field name and parameterValidationsError messages
Email
payment.email
REGEX: ^[a-zA-Z0-9.!#$%&'*+/=?^_{\|}~-]+@[a-zA-Z0-9]\(?:[a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?(?:\.[a-zA-Z0-9]\(?:[a-zA-Z0-9-]{0,61}[a-zA-Z0-9])?)*$Empty field:
Este campo es requerido

Invalid format:
Este correo electrónico parece estar incorrecto
Phone Number
payment.phone_number
10 digits
Mask: XX XXX XXXXX
REGEX: ^[0-9]{5}[0-9]{5}$
Empty field:
Este campo es requerido

Invalid format:
Este teléfono parece estar incorrecto

Credit card information

Field name and parameterValidationsError messages
Credit card number
payment.creditcard.card_number
Masks:
  - AMEX: 9999 9999 9999 99999
  - Other Brands: 9999 9999 9999 9999

Regular Expression:
https://developer.ebanx.com/docs/resources/validation-rules/
Empty field:
Este campo es requerido

Invalid format:
Esta tarjeta parece estar incorrecta
Expiration Date
payment.creditcard.card_due_date
Mask: 99/9999
REGEX: ^(0[1-9]|1[0-2])\/([0-9]{4})$
Empty field:
Este campo es requerido

Invalid format:
Esta fecha parece estar incorrecta
CVV
payment.creditcard.card_cvv
AMEX: 4 digits, numeric only
Other Brands: 3 digits, numeric only
Empty field:
Este campo es requerido

Invalid format:
El código parece estar incompleto

Billing address information

Field name and parameterValidationsError messages
Zip Code
payment.zipcode
5 digits, numeric only
REGEX:[0-9]{5}
Empty field:
Este campo es requerido

Invalid format:
Este código postal parece estar incorrecto
State
payment.state
Aguascalientes
Baja
California
Baja
California Sur
Campeche
Chiapas
Chihuahua
Coahuila
Colima
Ciudad de México
Durango
Guanajuato
Guerrero
Hidalgo
Jalisco
México
Michoacán
Morelos
Nayarit
Nuevo León
Oaxaca
Puebla
Querétaro de Arteaga
Quintana Roo
San Luis Potosí
Sinaloa
Sonora
Tabasco
Tamaulipas
Tlaxcala
Veracruz
Yucatán
Zacatecas
Empty field:
Este campo es requerido

Invalid format:
Este estado parece estar incorrecto

Validation snippets

You can use the following Javascript funcions to validate some of the mandatory fields requested in your checkout.

phone_number_validation.js
function validatePhoneNumber(phoneNumber){
const re = /^[0-9]{5}[0-9]{5}$/;
return re.test(String(phoneNumber));
}
zipcode_validation.js
function validateZipcode(zipcode){
const re = /[0-9]{5}/;
return re.test(String(zipcode));
}

Checkout recommendations

Below you will find live code examples, where you can view and test the checkout experience in this country. Also, you will find recommendations to offer a better experience for your customers.

Personal information

Preview
Informaciones personales
Todas las informaciones abajo son requeridas.

Live code editor
Instructions
  • These fields are required for any payment method in México;
  • If the customer provided this information in previous steps, you can reuse it to reduce friction.

Card information

Preview
Datos de la tarjeta
Todas las informaciones abajo son requeridas.

¿En cuántas cuotas deseas pagar?


Información de Cobro
Todas las informaciones abajo son requeridas, excepto "Informaciones Adicionales"

Opcional

Live code editor
Instructions
  • Be careful to show installment (Cuotas) options only for Credit Card payments, since they are not available for Debit Card payments
  • Offer a tooltip explaining CVV: "Código de 3 números situado en el reverso de la tarjeta. En las tarjetas AMEX, el código es de 4 números se sitúa en la frente de la tarjeta"

Payment method selection

Payment method selection

Instructions
  • Present all payment methods clearly
  • Make the selector, being it a card or a radio list, to look clickable
  • You can use icons to make each payment method more recognizable

Credit card selection

Credt card

Instructions
  • Use terminologies that are familiar to the user (check Mandatory Fields above)
  • You can use a clear call to action to reinforce the method selection
  • If using Installments (Cuotas), it can be interesting to show it together with the total amount (Check Total Order Amount)

Debit card selection

Debit card

Instructions
  • Use terminologies that are familiar to the user (check Mandatory Fields above)
  • You can use a clear call to action to reinforce the method selection
  • Be careful to not show installment (Cuotas) options here, since they are only available for credit card payments

Spei selection

SPEI

Instructions
  • You can offer a short explanation when the payment method is selected.
  • You can use a clear call to action to reinforce the method selection.

OXXO selection

OXXO

Instructions
  • You can offer a short explanation when the payment method is selected.
  • You can use a clear call to action to reinforce the method selection.

Total order amount

RegularFree shipping
Total amount description - RegularTotal amount description - Free shipping
Instructions
  • Always show values clearly, such as shipping taxes and installment number, preventing surprises
  • When dealing with different currencies, pay attention to how you present the difference between then. Also, if possible present exchange rate ("Tipo de Cambio") to the customer.
Last updated on by Fernando Pankiewicz Gomes